It was July 15, 1941 when the first Jeep vehicle for military use was produced. After 80 years, the historic off-road brand has now become an electrified brand.

It has been 80 years since a Jeep vehicle was first built. On that date, in fact, the war department of the United States of America signed a contract with the former Willys-Overland Co. Since then, 80 years of passion for off-road declined and updated, now for a more modern and life-giving version. small town.

Recently Jeep has focused more on the electrification process and now the brand is absolutely environmentally friendly. With its 4xe traction declination , it has been able to significantly update the traditional 4x4.

Thanks to the introduction of the electric thrust, the engines are able to give a remarkable acceleration force, far superior to traditional petrol. If we take for example the classic Wrangler in the 4xe version, the vehicle is able to unleash 380 horsepower of maximum power and a torque of 637 Newton meters.

The autonomy is really good as regards the electric factor alone and exceeds 50 km. Combined consumption, on the other hand, is around 3.5 per 100 km in hybrid mode and manages to push the vehicle from 0 to 100 km per hour in just 6.4 seconds.

The Jeep Brand is also a brand present in every corner of the world. In fact, in the last ten years there has been a notable commercial expansion that has allowed the brand to be visible on all five continents.

Also thanks to a traction and greater handling that is truly a reference for the sector. We must also underline the innovative system that allows to transfer the torque from the rear axle to the front one and on both sides.

A brand that has managed to evolve and evolve the off-road concept. A concept linked to military service to something more heterogeneous and perfect to be used even in the city.

The development of Premium cars, have managed to intercept a more refined public in the tastes which has reciprocated with significant purchases.

We don't know if 80 years ago, people would have thought that Jeep after 80 years had become a luxury SUV, especially in the Premium trim levels.

We therefore applaud all those people who have managed, at a managerial level, to evolve the Brand in order to make it perceive always close to the final users, giving it greater importance and enhancing a basic concept.

The more the customer is at ease inside the car, the more he will buy another car of that brand. In fact, in these 80 years Jeep has managed to give continuity of style and continuity of quality without ever running into setbacks or drops in appeal.

credit photo JEEP media press